Guides & Style

Co-ord Sets vs Dresses: When to Wear What

Co-Ord Sets Vs Dresses made effortless — picks, styling, and care from ASYA by Saroj Jain.

Kurta Fabric Guide: Cotton, Silk, Georgette

Understand kurta fabrics: breathable cotton, luxe silk, flowy georgette. What to choose for Diwali evenings and office wear.

Kurta Size Guide: How to Measure for the Perfect Fit

Measure bust, waist, hip and length to pick the right kurta size. Fit tips for straight vs A‑line silhouettes and tailoring suggestions.

Wedding Guest Outfits: Saree vs Lehenga vs Gown

What to wear as a wedding guest? Saree, lehenga or gown—compare fit, fabric and styling for each event with links to shop.

Best Diwali Gifts Under ₹4,999: Sarees, Kurta Sets & More

Handpicked Diwali gifts under ₹4,999: sarees, kurta sets, co‑ords and accessories. Quick size tips and festive colors. Shop now.

Ethnic Wear Care & Storage: Silk, Organza, Chiffon

Keep your festive pieces beautiful: care and storage for silk, organza and chiffon. Simple do’s and don’ts.

Ethnic Wear Size Guide: Sarees, Lehengas and Kurta Sets

How to read size charts for lehengas and kurta sets; blouse fit tips for sarees. Easy measuring checklist.

Diwali Fabrics: Silk vs Organza vs Chiffon

Compare silk, organza and chiffon for Diwali outfits. Drape, care and when to wear each. Shop sarees and lehengas.

Buy Kurta Sets: Diwali to Office Fridays (Complete Guide)

Kurta sets guide: fabrics (chanderi, silk-blend), embroidery, colors and office-to-festive styling with links to shop.

Buy Lehenga Online: Fits, Colors and Embroidery Explained

Choose a lehenga with the right silhouette, color and work. Tips for Diwali and wedding events with links to shop.